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Colour Next 2017

Asian Paints Colour Next 2017

 

For the 14th edition of Colour Next, Asian Paints' annual colour trends research project, they asked us to create a series of films of themes using objects that inspire the 4 colour trends of 2017. 

Via interviews of the research team comprising of people from the design industry in India, we turned still objects into our medium of stories. These were launched in India Design Week '17.